Buona Compagnia Gourmet
Branding, Packaging Design, Logo Design, Trade Materials
- Launch project
Gnocchi, fine sauces and pesto: the Buona Compagnia Gourmet products are made using fresh, natural and high-quality ingredients. No added ingredients or preservatives, no artificial flavourings or colourings, only fresh, authentic ingredients, according to tradition.
Patamore and Pestamore are the company’s top product lines: the first ones are gnocchi made with 78% fresh potatoes, flour, eggs and salt, and the second one is pesto made using only PDO Genoese basil.
We were involved in redesigning the packaging of key products to make them stand out in the sector, creating a brand architecture which presented a clear identity and unique position for each product line in relation to the parent brand and to the competition.
The result is a decidedly more modern and gourmet food image, still in touch with our traditions.
Great success for the packaging of gnocchi Patamore at Marca, the great international event on the brand products of the Distributor. During the event, the company Buona Compagnia Gourmet has received an ADI Packaging Design Award, recognition of the most innovative products in the Italian packaging sector.